Sustainability @21

In the age of globalization, MNCs are working to serve customers across world with innovative products and services at a faster pace. But, the real challenge is the question of sustainability which is totally ignored concept for them. The reason is that it will increase their cost of operations. Usually, MNCs run its business with … Continue reading Sustainability @21

Sustainable Marketing

In the age of globalization, we are facing challenges related to sustainable existence of our life . The increasing load on cities in terms of population, over pollution, increasing temperature level, lack of food grains , water crisis , deforestation, lack of pure air, disease like Covid and others etc. are forcing us to plan, … Continue reading Sustainable Marketing