Every Multinational Companies Should Adhere with the local compliances of Government Authorities

The recent discussions on social meida privacy and regulations of government in Indian market has been highlighted by global think tanks. The most important aspect of these types of hypes that they must follow the local or host country legal environment and the compliances. A social media business should not be allowed to support fraud, … Continue reading Every Multinational Companies Should Adhere with the local compliances of Government Authorities

Advertising campaigns and benefits to consumers: An opportunity to evaluate the offerings

In the age of competition and social media transformation, we as a consumer get many indirect advantages apart from direct benefits from different advertising campaigns . We get knowledge about product features, main benefits and name of the brand as well . On another side , we get a chance to match our expectations with … Continue reading Advertising campaigns and benefits to consumers: An opportunity to evaluate the offerings